Marketing and Implementation Strategy Samples for Student

Question: Discuss about Marketing and implementation strategy ? Answer: Introducation: In order to set out any viable plan, it is important to note down the activities to be achieved and their time limits. Time frames ensure that a person sticks to the plans and that there is no chance of wasting time in other things (Saajanaho et al., 2016). It is thus the joy of everyone to see that the plans that they set have been successfully achieved at the right time. At the moment, my goals a)re: first to complete my bachelors degree, second is to enroll and complete my Masters degree and third is to start my own Fast Food joint business which will be aimed at my commitment in the creation of job opportunities to other youths. In this case, the three questions which guide my setting and realization of my goals are: what do you intend to achieve? What are the expectations of the society? Do you have what it requires solving a social challenge? My drive to achieve are based on the fact that am an organized individuals who keeps time well, I can handle stressing tasks, am accurate and am effective in a personal way. Apart from making profits, my goal of starting a business is to provide opportunity to many graduates who are stuck jobless in the market. This Fast Food joint business will be a profitable business because most people in UAE have a busy lifestyle and hence they require a convenient place to take their meals. In my current job, I have learned customer satisfaction and record keeping skills. Marketing and implementation strategy The implementation and marketing of these goals will be on the basis of the vast experience that I have had while at my current place of employment (Chang, 2016). Other personal attributes are good customer relations, proper communication, and a focused individual. Having good interpersonal skills, am sure that I will be able to constantly interact with people for help in school work while I will have proper customer relations to advance my business. Risks and mitigation It is important to note that running and maintaining a business is a challenging activity. Some of the challenges that I might face is on recruitment of qualified people to work in my Fast Food joint shop (Newton et al., 2015). In this case, I will base my selection criteria for the right personnel for the new business on the years of past experience. Another challenge is raising capital to venture into this business. In this case, I intend to borrow money from family and relatives on repayable terms. Having started the business, I will have my wife as the director to oversee the business operations while I will be going through the sales books on a daily basis. Ethics While in my current job and once I start my own business, honesty to the clients, colleagues and my employer will be key to my success (Hartman et al., 2014). Since I was young, I have been honest with my parents and myself; same case to my employer. I borrow my motivation from Sheikh Mohammed bin Rashid, a renowned entrepreneur that "Every morning you have two options: sleep to complete your dreams or wake up to achieve your dreams". On the basis of the six-word memoir, my memoir is: success is achieved through hard work and honesty. I therefore wish to work very hard in fulfilling my goals to ensure that within the next five years, I will be a different person, at a better position than I am today. I am sure that by completing my first degree and a Masters degree, coupled with starting my own business, I will have fulfilled my heart desires as well as change the lives of other people in the society through job creation and offering of quality services. References Chang, J. F. (2016). Business process management systems: strategy and implementation. CRC Press. Hartman, L. P., DesJardins, J. R., MacDonald, C., Hartman, L. P. (2014). Business ethics: Decision making for personal integrity and social responsibility. New York: McGraw-Hill. Newton, P., Chandler, V., Morris?Thomson, T., Sayer, J., Burke, L. (2015). Exploring selection and recruitment processes for newly qualified nurses: a sequential?explanatory mixed?method study. Journal of advanced nursing, 71(1), 54-64. Saajanaho, M., Viljanen, A., Read, S., Eronen, J., Kaprio, J., Jylh, M., Rantanen, T. (2016). Mobility limitation and changes in personal goals among older women. The Journals of Gerontology Series B: Psychological Sciences and Social Sciences, 71(1), 1-10.